By Geeta Goindi
August 2, 2020 – In what promises to be a stunning sight, awe-inspiring images of Hindu deity, Lord Ram, and his Ayodhya temple will be on full display in the iconic Times Square of New York on August 5, from dawn to dusk.
Spearheading the initiative is community activist Jagdish Sewhani, President of the American India Public Affairs Committee, who has rented digital billboard space to commemorate the Bhoomi Pujan (groundbreaking) ceremony of the Ram Mandir in Ayodhya. Prime Minister Modi is scheduled to lay the foundation stone for the construction of the temple on Wednesday.
Among the billboards that are being leased in the heart of New York City is a 17,000-square-foot wrap-around LED display screen, regarded as among the largest continuous exterior displays in the world and the highest resolution exterior LED screen in Times Square.

The words ‘Jai Shri Ram’ both in Hindi and English, images and videos of Lord Ram, 3D portraits highlighting the design and architecture of his temple, and pictures of the groundbreaking ceremony in Ayodhya, will be beamed across giant billboards from 8:00 am until 10:00 pm. The proceedings include a ‘diya’ (lamp) lighting ceremony at 7:30 pm, and distribution of ‘mithai’ (sweets).
Members of the Indian-American community are expected to gather in Times Square for what organizers are calling a once-in-a-lifetime, historic event.